SPENDING TOO MUCH TIME UPDATING YOUR CRM?

Are your employees tired of spending so much time keeping your CRM updated? An outdated Customer Relationship Management (CRM) system can be time-consuming and frustrating to employees. Instead of spending time with customers, employees are spending time updating the CRM.  Manual data entry can also lead to more errors. 66% of sellers would rather stand

HOLIDAY SHOPPING WITH GUEST WIFI

 The holidays are right around the corner! Many brick and mortar businesses are starting to promote Black Friday holiday sales.  Home Depot stated that they will stretch their Black Friday sales for nearly two months instead of just the one day.  Since shopping looks a little different this year, retail companies need to figure out

THE VALUE OF EMAIL MARKETING

Have you been questioning whether or not email marketing is still an effective and valuable tool for your business? According to Statista, in 2019, the number of global e-mail users amounted to 3.9 billion and is set to grow to 4.48 billion users in 2024. Some think that Gen Z only uses social media and

LOCATION ANALYTICS & CUSTOMER BEHAVIOR

  Location Analytics also known as Presence Analytics is a key tool for any brick and mortar business to place you one step ahead of your competitors. Gather customer behavior data whether they log into your WiFi or not.  This is anonymous data so it is not tracking the demographic information but this helps you

CONTACT TRACING WITH GUEST WIFI MARKETING

Contact Tracing is the process used to identify those who come in contact with someone who has tested positive for COVID-19 or other contagious diseases. Brick and mortar businesses are contact tracing by having their guests fill out a form with a pen and paper.  Some business are taking temperatures and asking for your name

WiFi Marketing: Benefits of Free WiFi in Retail

The demand for free WiFi in business is extremely high.  Free WiFi not only benefits your customers but it can also give you the opportunity to boost your sales and promote your brand.  Studies have shown that 96% of consumers prefer stores that offer free Wi-Fi and 78% of shoppers would access WiFi if it