SPENDING TOO MUCH TIME UPDATING YOUR CRM?

Are your employees tired of spending so much time keeping your CRM updated? An outdated Customer Relationship Management (CRM) system can be time-consuming and frustrating to employees. Instead of spending time with customers, employees are spending time updating the CRM.  Manual data entry can also lead to more errors. 66% of sellers would rather stand…

HOLIDAY SHOPPING WITH GUEST WIFI

 The holidays are right around the corner! Many brick and mortar businesses are starting to promote Black Friday holiday sales.  Home Depot stated that they will stretch their Black Friday sales for nearly two months instead of just the one day.  Since shopping looks a little different this year, retail companies need to figure out…

THE VALUE OF EMAIL MARKETING

Have you been questioning whether or not email marketing is still an effective and valuable tool for your business? According to Statista, in 2019, the number of global e-mail users amounted to 3.9 billion and is set to grow to 4.48 billion users in 2024. Some think that Gen Z only uses social media and…

LOCATION ANALYTICS & CUSTOMER BEHAVIOR

  Location Analytics also known as Presence Analytics is a key tool for any brick and mortar business to place you one step ahead of your competitors. Gather customer behavior data whether they log into your WiFi or not.  This is anonymous data so it is not tracking the demographic information but this helps you…

WiFi Marketing: Benefits of Free WiFi in Retail

The demand for free WiFi in business is extremely high.  Free WiFi not only benefits your customers but it can also give you the opportunity to boost your sales and promote your brand.  Studies have shown that 96% of consumers prefer stores that offer free Wi-Fi and 78% of shoppers would access WiFi if it…

Tips for Hotels to Take Control of Online Reviews & Boost Customer Relationship Management

  As the tourism industry starts to pick back up, hotels reputation management maintains an important focus for differentiation. Online reviews and boosting your customer loyalty are more important than ever right now.  Guests are using technology to research what hotels have updated their safety protocols and they are relying on which hotels have the…