LOCATION ANALYTICS & CUSTOMER BEHAVIOR

  Location Analytics also known as Presence Analytics is a key tool for any brick and mortar business to place you one step ahead of your competitors. Gather customer behavior data whether they log into your WiFi or not.  This is anonymous data so it is not tracking the demographic information but this helps you…

CONTACT TRACING WITH GUEST WIFI MARKETING

Contact Tracing is the process used to identify those who come in contact with someone who has tested positive for COVID-19 or other contagious diseases. Brick and mortar businesses are contact tracing by having their guests fill out a form with a pen and paper.  Some business are taking temperatures and asking for your name…

Tips for Hotels to Take Control of Online Reviews & Boost Customer Relationship Management

  As the tourism industry starts to pick back up, hotels reputation management maintains an important focus for differentiation. Online reviews and boosting your customer loyalty are more important than ever right now.  Guests are using technology to research what hotels have updated their safety protocols and they are relying on which hotels have the…

WIFI Marketing and Analytics Solutions for Car Dealerships

  Car Dealers can increase revenue by establishing WiFi marketing and analytics solutions to create additional communication channels for potential buyers. Is your dealership collecting customer data of potential buyers and not just information of purchasers? Do you know how many consumers walk through your car dealership that do not make a direct purchase? It’s…

Guest WiFi Marketing Creates Added Value for Restaurants

  The demand for Free Guest WiFi in restaurants, bars and cafes is constantly growing. Consumers expect high-speed connectivity at locations on demand.  Technology consulting firm Accenture reports, 64% of consumers make a restaurant choice based on availability of Wi-Fi. Not only are customers more likely to spend more time at the restaurant if free…

Five tips for the best remote Wi-Fi® experience

The WiFi Alliance has provided some key tips for the best remote WiFi experience. Wi-Fi® has become an essential connectivity tool for remote productivity and is now more critical than ever to keep work colleagues, as well as students and educators, connected. Many Internet Service Providers (ISPs) in the United States and Canada are removing data caps to ensure employees…