LOCATION ANALYTICS & CUSTOMER BEHAVIOR

  Location Analytics also known as Presence Analytics is a key tool for any brick and mortar business to place you one step ahead of your competitors. Gather customer behavior data whether they log into your WiFi or not.  This is anonymous data so it is not tracking the demographic information but this helps you…

WiFi Marketing: Benefits of Free WiFi in Retail

The demand for free WiFi in business is extremely high.  Free WiFi not only benefits your customers but it can also give you the opportunity to boost your sales and promote your brand.  Studies have shown that 96% of consumers prefer stores that offer free Wi-Fi and 78% of shoppers would access WiFi if it…